Let’s Get Ready to Contextualize
- 7 Feb 2023 | 4:00 p.m. — 5:30 p.m.
- Room 910, 9/F, K.K. Leung Building, HKU
- Face-to-face
- https://hku.au1.qualtrics.com/jfe/form/SV_8012Af0m0eLdEnY
SPEAKER
Prof. Viswanath Venkatesh
Eminent Scholar and Verizon Chair of Business Information Technology/
Director, Executive PhD in Business/
Affiliate Faculty, Virginia Tech (VT) India
This is a joint seminar organized by the Institute of Digital Economy & Innovation and HKU Business School’s Innovation & Information Management Area.
SPEAKER
Prof. Viswanath Venkatesh
Eminent Scholar and Verizon Chair of Business Information Technology
Director, Executive PhD in Business
Affiliate Faculty, Virginia Tech (VT) India
MODERATOR
Professor, HKUBS
Director of Institute of Digital Economy and Innovation
ABSTRACT
Building on continuing calls to contextualization and the impacts that context can have, I discuss specific potential approaches to contextualization and how rich scientific contributions can be made in a variety of emerging contexts. I also illustrate missed opportunities in prior research due to a lack of sufficient contextualization. Finally, I seek to broaden the view of scientific contributions to be more inclusive of contextualized contributions—and how such a broader view itself can be the key to successful contextualization and concomitant contribution, especially in emerging contexts.
HIGHLIGHTS
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